As of December 2025, Shilah Salmon is Senior Vice President of Marketing at The Duckhorn Portfolio. Previously she was Senior Vice President of Marketing at Jackson Family Wines, a global wine company headquartered in Sonoma County. With nearly 20 years in the wine industry, her career spans international marketing roles—including managing a 40-winery portfolio in 60 countries for Constellation Brands and serving as Global Brand Manager for Robert Mondavi Winery.

At Jackson Family Wines she oversaw brand strategy, creative development, the research and insights department, trade and consumer marketing across their luxury to everyday wine portfolio focused on La Crema and Kendall-Jackson, and in the past on such luxury wineries as Brewer-Clifton, Siduri, Cardinale, Lokoya & Freemark Abbey in Napa Valley

Her academic credentials include undergraduate work in Psychology and Women’s Studies at California Polytechnic State University, San Luis Obispo, and a business program at UC Berkeley Haas School of Business.  She has completed wine studies at UC Davis and the Wine & Spirits Education Trust Advanced Certification program.