Andrew Adams is the editor of the Wine Analytics Report and has been a wine industry journalist for more than a decade. Adams grew up in the city of Sonoma, Calif., and graduated from the University of Oregon with a degree in journalism. While a reporter and editor for daily newspapers in Oregon and California for nearly a decade, Adams won awards for investigative and business reporting. In 2009, Adams left the newspaper industry for a harvest internship at a winery in Napa Valley. That internship led to a fulltime position in the cellar and laboratory where Adams worked for three harvests before joining the staff at Wines & Vines magazine, which later merged with Wine Business Monthly in 2019. The Wine Analytics Report is a monthly, digital report on the U.S. wine industry featuring original reporting and information from the proprietary databases of Wines Vines Analytics and data supplied by partner research firms. In addition to overseeing all editorial content and data visualization for the analytics report, Adams is a regular contributor to Wine Business Monthly.
David Baird is a skilled and talented winemaker who has devoted years to perfecting his craft in the vineyards of California’s Central Coast. He holds a winemaking degree from Cal Poly San Luis Obispo. He has gained extensive experience by working at various locations across the Central Coast, honing his skills and expertise to an exceptional level.
In 2015, David became a part of Folktale Winery, which was still in its early days and needed a unique identity centered around producing high-quality, terroir-driven wines. David’s creativity played a critical role in shaping the winery’s approach to winemaking.
At Folktale Winery, David has embraced and applied old-world techniques such as whole cluster fermentation, lower sugar/higher acid grapes, and native fermentations. These techniques have resulted in a fresh and innovative approach to winemaking that sets Folktale Winery apart from others in the region.
The winery’s unwavering commitment to quality and innovation has paid off in spades, as they have received numerous awards and accolades for our exceptional wines. David’s contribution to the winemaking process is invaluable, as his expertise and creativity have helped establish Folktale Winery and its wines as a force to be reckoned with in the industry.
Ian owns a winery in Salinas, CA, that focuses on the regions surrounding the Monterey Bay. He is parents to twins Eleni and Isaak, and to 3 wine labels: Le P’tit Paysan, La Marea and I. Brand and Family. Ian sources grapes for these labels from 4 counties greatly influenced by the Monterey Bay: Monterey, San Benito, Santa Clara and Santa Cruz.
Like most of us in the wine industry, Ian did not take the shortest path between Middlebury College and his career as a winemaker. Rather, he spent time as a Grisly Bear Guide in Alaska, as a Peace Corps volunteer in Ecuador and as a ski bum in Tahoe. Finally, he arrived at Bonny Doon Vineyard, where he began in the maintenance department, and eventually graduated to cellar work.
In 2018 Ian was named SF Chronicle Winemaker of the Year.
Jourdan graduated from the University of Colorado, Boulder with a Bachelor’s degree in Psychology. She is driven by results and embraces a culture with a collaborative environment. She began her professional career in retail where she built her skillset in management. She landed her first winery job back in 2016 at a small winery in the Santa Rita Hills where she fell in love with Pinot Noir and Chardonnay. She has managed tasting rooms, wine clubs and built experiences and positions within the Hospitality world that continue to improve the customer experience. She is nearing her 6-year anniversary at Foley Family Wines and in her current role as the Director of Wine Club and Membership she oversees 18 wineries throughout California, Washington and Oregon.
Jordan is the son and nephew of the Lone Madrone trio of owners; Jackie, Marci and Neil. His fascination with wine began in earnest while growing up on the Tablas Creek property. Early years in the wine industry began with internships at local wineries, specifically L’Aventure and Tablas Creek Vineyard.
A hiatus for a few years of travel followed as Jordan ventured around climbing in Patagonia, Yosemite, Spain and Thailand. He then took a harvest position with Tablas Creek for the 2013 harvest to work alongside his father Neil.
This was followed by harvests in France at the esteemed winery Chateau De Beaucastel, Villa Creek Cellars in Paso Robles, and finally Two Hands in the Barossa Valley of Australia. Following these internships and travel opportunities he returned to the family business to begin what is hopefully a long career within a close knit family of wine fanatics.
When Jordan is not working for Lone Madrone he enjoys climbing, running, Shelby the dog and spending time with his family.
Susan DeMatei has over 30 years of luxury direct marketing experience, but in the past 18, she has worked exclusively in the wine industry. In 2012 Susan started WineGlass Marketing, a full-service direct marketing agency for the alcohol space.
Susan holds a B.S. in Communications from Boston University and an A.S. in Viticulture from Napa Valley College. She is a Certified Sommelier with the Court of Master Sommeliers, a Certified Specialist in Wine/Wine Education with the Society of Wine Educators and was awarded a DMA (Direct Marketing Association) award for strategic excellence. She is the marketing columnist for Grapevine Magazine, Crush Magazine (Canada) and a frequent freelance writer and speaker at conferences. Susan also is a marketing instructor at the WISE Academy as well as Napa Valley Community College, and a repeat lecturer at the Institute for Enology & Viticulture at Walla Walla Community College and California Polytechnic State University. She is currently collaborating on two marketing and sales textbooks.
Her firm, now in its eleventh year, is based in downtown Napa and supports domestic and international wine and spirits clients with both B2B and DTC marketing in digital as well as traditional channels. For two consecutive years, Inc. Magazine recognized WineGlass Marketing as the only Napa company listed in the top 250 hyper-growth tier of the “5000 Series California’s Top Companies”. WineGlass Marketing is also admired by the community winning the North Bay Bohemian “Best Creative Agency” spot for the past three years as well as being honored as Napa’s “Best Company to Do Business With” in the 2021 North Bay Business Journal. The firm’s creative strength is acclaimed winning 11 Platinum, 20 Gold and 14 Silver national and international creative awards for websites, social campaigns, and emails within just the past 24 months.
WineGlass Marketing is located at 531 Jefferson Street in Napa and also can be reached online at www.wineglassmarketing.com or by calling 707-927-3334.
Ben Dollard joined Treasury Wine Estates (TWE) as President of the Americas division in January 2020 with responsibility for leading the business across the region. Since that time, Ben has re-shaped the Treasury Americas business with a relentless focus on consumers, innovation and unlocking the potential of the premium and luxury business. Ben has been instrumental in the acquisition of Frank Family Vineyards and, most recently, DAOU Vineyards with an eye on future growth.
With 20+ years’ experience in the alcohol beverage industry in the Americas region, Ben joined TWE having worked in various senior executive leadership roles with Constellation Brands in the US and Canada. Ben has had extensive General Management experience in leading the growth agenda for wine and other alcohol beverages, including all aspects of marketing, sales and operations across a number of key roles including Chief Growth Officer, President of the Canadian division, Chief Marketing Officer and head of International Markets for Constellation Brands’ Wine and Spirits Division.
LinkedIn Profile: https://www.linkedin.com/in/benjamin-dollard/
Born and raised in New Zealand, Fintan (Fin) du Fresne received his undergraduate degree in Geology before continuing into Post-Graduate studies in Viticulture and Enology. Fin has worked all over the world, living in Europe for several years before coming to California. Fin’s career began in the vineyard, growing Pinot Noir in the esteemed Martinborough region of New Zealand. His first California harvest was at Calera with the late Josh Jensen, one of the pioneers of Californian Pinot Noir. From there he moved on to Adelaida Cellars on the Westside of Paso Robles before moving to Chamisal Vineyards in the Edna Valley while peppering in several harvests in his native New Zealand.
During his tenure at Chamisal Vineyards Fin has produced a multitude of high-scoring wines. He has served on the Board of Directors for the World of Pinot Noir, San Luis Obispo Coast Collective and the Vineyard Team. He has strong ties to the local industry including Cal Poly’s Wine and Viticulture program as a guest lecturer and research partner, including coauthoring the ASEV Best Enology Paper in 2022. Fin loves science and enjoys trialing products, techniques, and technology. There is very little he hasn’t tried at least once.
Fin is passionate about sustainability and has pioneered many innovative sustainability projects during his career involving renewable energy, energy conservation, water recycling, habitat restoration, biodiversity, carbon capture and sequestration. Fin recently received his Executive MBA in Wine Business from Sonoma State University. His spare time is spent outdoors; camping, mountain biking, rock climbing, snowboarding and scuba diving.
Sherry Frey brings more than two decades of industry experience to her role as Vice President, Total Wellness at NielsenIQ.
With a background in market research, innovation and consulting, she has elevated clients across the fresh, CPG and wellness industries, providing forward-thinking insights, combined with practical strategies.
In addition to leading NielsenIQ’s Total Wellness team and industry engagement, Sherry has been a featured speaker at many national and international industry events and is often sought as a media and analyst resource on topics related to consumer health, wellness and environmental issues.
Sherry’s view of health and wellness spans beyond personal health and wellness, encompassing how we collectively think about the health of the planet.
It was my first harvest —interning in 2009—when my heart first fell in love. Picking Pinot Noir at the Santa Maria Gold Coast Vineyard before the sun came up. My fingers were freezing and for hours we picked and sorted. I listened closely that morning to the theories behind the growth and life of the vine. Being that connected to the earth was inspiring.
Then, for three and a half years (2010-2013), I apprenticed at Sanguis, where I gained much more wine knowledge. Every decision and action, no matter how small they seemed, were of extreme importance to the outcome of the wine. The harvesting of grapes, all parts of the fermentation process (wether technical or artful), stirring of the lees, topping, racking…heck, even the stacking and lining up of barrels became a meditation of sorts. (Yes, by the way, this girl can operate a fork-lift.) And although times like re-coiling the hose over and over again might have seemed silly, it helped train me. I learned intention. My time there helped me grow an understanding and appreciation for meticulous dedication to detail and style.
It was at Sanguis where I saved my pennies to journey out and buy my own fruit. In 2012, while working there, I made my first vintage and began learning on a deeper level. That path of my wine-making adventure was just starting.
Today, utilizing what I was taught, it is my goal to continue working with remarkable vineyards. In discovering their nuances I hope to help guide each varietal to make a wine that will show a sense of place and style.
And of course to always keep learning. Growing. Discovering.
Thank you for joining me in this journey…
After ten years spent in construction management, including five years at one of the nation’s leading contractors, I rewrote my career to pursue opportunities in the wine regions of California’s Central Coast.
Over the past decade, I was privileged to lead the Direct-to-Consumer and Hospitality divisions for two of Santa Barbara’s premier wine producers, JONATA and The Hilt Estates, growing them from a team of one, to a team of eight. Recently, we launched a new division, Business Development, where I am focused on growing our presence within the sports and entertainment industry.
I currently serve on the Board of Directors for World of Pinot Noir and was formerly the Vice President of the Santa Barbara Vintners Association Board of a Directors.
Erin Kirschenmann, DipWSET, is the managing editor for Wine Business Monthly and has been with the company since 2012. In addition to production responsibilities for the monthly trade magazine, she writes about business, technology, sales and marketing, and also oversees content and programming for WBM’s symposiums. She speaks on wine industry trends at numerous conferences, including the Unified Wine & Grape Symposium and the World Bulk Wine Exhibition, and guest lectures on wine, media and public relations. In 2022, she joined the Napa Valley Wine Academy as a WSET Level 1 and Level 2 instructor. Erin has served as a judge in the international Concours Mondial de Bruxelles wine competition since 2016 and at several regional competitions. She earned her Bachelor of Arts in communications with a journalism emphasis from Sonoma State University. Find her online via her Instagram, @erinakirsch.
Kyle Knapp was born and raised in Lompoc, CA and is very familiar with the surrounding hills and climate. He grew up camping surfing up and down the state.
With no college degree in viticulture or enology Kyle learned by doing. Kyle began his winemaking career in 2005, working his first harvest at Ballard Canyon’s Beckmen Vineyards. Like others who thrive on the arduous but rewarding experience, Kyle was hooked, and immediately following that harvest, traveled to Australia for his second round. He returned to Santa Barbara County to work an additional harvest and shortly thereafter assumed the role as Stolpman Vineyards’ Assistant Winemaker, a position he held until 2010.
Kyle then worked as Beckmen Vineyards’ Assistant Winemaker until 2016, when he became the Head Winemaker for Stolpman Vineyards (a position he still holds today).
Time spent in the vineyard working along side of Stolpman Vineyards, Ruben and Maria Solorzano, is one of the most important jobs for Kyle. Together they can theorize and dream of the best and most efficient ways to make the best wines. While using a minimalist stripped-down approach in the cellar to make distinctive wines of place and character. His winemaking style honors many of the tried-and-true winemaking methods, like whole bunch carbonic fermentation, while also staying true to the Stolpman way of always growing and searching for new and improved ways of making world class wines. You will often hear Kyle say “less is more” and “purity results in better wines”, rules he lives by.
Along the way, Kyle began experimenting with winemaking for his own label and in 2006 made his first Press Gang Cellars Grenache – although the real ‘coming out’ year for the brand wasn’t until 2010. Since the beginning, his focus has been on Grenache, Syrah, and Roussanne, all sourced from top vineyards in Ballard Canyon, Santa Ynez Valley and Sta. Rita Hills AVA’s. His wines are made in extremely limited quantities and beautifully capture the terroir, purity and character of the region.
Born and raised in a small beach town by the name of Scituate, MA. 30 miles south of Boston, Jordan graduated from Cal Poly with a degree in Fruit Science.
He assisted in the management of the deciduous orchard on campus for over two years until Jordan took his first job in the wine industry with Monterey Pacific Inc., a large vineyard management company in Monterey county. Working as a PCA, and then as a Viticulturist, on the famous San Bernabe Ranch and in Haymes Valley, the time he spent here was an amazing educational experience for Jordan. Ever since he began working in agriculture, Jordan dreamed of an opportunity to work on a property such as Tablas Creek. In February of 2016, that dream came true. In 2018, Jordan spearheaded Tablas Creek’s efforts to become the first Regenerative Organic Certified® vineyard in the world.
Jordan lives in the Adelaida with his wife Molly, their daughter Alma, and their dog Miles Davis. He is an avid fly fisherman and can be found on the rivers of Northern California during his time off chasing steelhead in the winters and rainbow trout in the summers.
Molly Lonborg, a 2009 graduate with a B.S. in Earth Sciences focused on Wine and Viticulture from California Polytechnic State University, San Luis Obispo, discovered her professional calling in winemaking despite initial studies in geology during her travels and time at the University of Otago in Dunedin, New Zealand. Her winemaking journey began at Baileyana in the Edna Valley near San Luis Obispo, followed by further cellar experience at Justin Winery in Paso Robles. Joining Halter Ranch in mid-2011, she rapidly advanced from Lab Manager and Cellar Assistant to the position of Associate Winemaker by early 2018.
In December 2019, Molly was honored as Winemaker of the month by Wine Business Monthly. By March 2020, she assumed the role of winemaker at Alta Colina in Paso Robles, succeeding founder Bob Tillman. Alta Colina is renowned for its Rhône varietals, and Molly also owns her wine brand, Little Soul, specializing in Rose and Carbonic Pinot Noir. Residing in Paso Robles with her husband, Jordan Lonborg, and their children, Alma and Ziggy, Molly’s diverse interests span beyond wine to encompass camping, hiking, traveling, and a passion for live music.
Amanda McCrossin is a certified sommelier, wine personality, and TikTok/Instagram/YouTube creator. As the former Sommelier & Wine Director at PRESS Restaurant in Napa Valley, Amanda worked with the world’s largest, deepest restaurant collection of all Napa Valley wines in the world. During her time the wine program thrived; garnering nominations, accolades, and awards from nearly every major publication and outlet in food, wine, and hospitality. She has been featured by Food & Wine Magazine, Food Network, San Francisco Chronicle, on the cover of SOMM Journal and most recently by Wine Enthusiast who named her a Wine Star nominee for ‘Sommelier of the Year.’
Today, Amanda is widely considered an expert in Napa Valley wine and regularly sought after for media appearances and speaking engagements including the Aspen Food & Wine Classic and Premiere Napa Valley. A Napa Valley resident, Amanda can be found creating daily content for her popular TikTok, Instagram, and YouTube channels – SommVivant – as well as hosting the Wine Access Unfiltered Podcast.
Professional Website: http://amandamccrossin.com
Wine Access Unfiltered Podcast Instagram: https://linktr.ee/wineaccessunfiltered
In 1982 Steve McIntyre received his master’s degree in enology from California State University, Fresno. In 1982 he and his wife Kimberly moved to Carmel Valley, California to develop Galante Vineyards and Winery. In late 1983 Steve took a position with Smith & Hook Winery in Soledad, Calif. as an Assistant Winemaker, later returning to his agrarian roots to become viticulturist in 1985.
In 1992 Steve and Kimberly founded Monterey Pacific, Inc., a viticulture management and development company, which rapidly grew from 432 acres to become the 5th largest vineyard management company in the U.S. at over 17,000 acres.
In 2002, along with partners Mike Filice and Eric Laumann, Steve cofounded the Monterey Wine Company in King City, California. This 12,000 ton state of the art custom wine processing facility developed a reputation for first class customer service and technological prowess. Among its many notable accomplishments MWC was the first commercial winery in the US to introduce Flash détente to the wine industry.
Steve and Kim founded McIntyre Vineyards on 1998 and produce small lot, handmade wines from their Estate Vineyard in the Santa Lucia Highlands AVA. They have a Tasting Studio in The Crossroads Shopping Center in Carmel and are developing a Hospitality Center at their Estate Vineyard on River Road near Gonzales.
Steve received the Wine Grape Grower of the Year from the California Association of Wine Grape Growers in 2013.
Steve is an appointed member and past chairman of the CDFA Pierces Disease Board, Chairman of its Product Development and Research Screening Committee(s); a member of the California Association of Wine Grape Growers, a graduate of Class 21 of the California Ag Leadership Program, previously a board member of the Big Sur Land Trust and currently serving as a board member of the Salinas Valley Groundwater Sustainability Agency. Steve and Kim have 3 children and reside in Salinas, California.
Eric Mohseni comes to Scott Laboratories with over 25 years of Central Coast winemaking experience. He has held director of winemaking and viticulture positions at both family wineries and large custom crush facilities including Zaca Mesa and Krushwerks. In his current role, he leverages his background to help clients problem solve and find the right processes to achieve their stylistic goals.
Miguel Pedroza is associate professor of enology at Cal Poly, San Luis Obispo (2023) where he teaches winemaking, fermentation, and general education courses related with wine and viticulture. He is interested in how wine aromas are developed in grapes, transformed by winemaking techniques, and evoke emotions in consumers. Born and raised in Monterrey, Mexico, Miguel holds a doctoral and master’s degree in enology from the University of Castilla-La Mancha in Spain (2012) and a food engineering degree from Tec de Monterrey (ITESM, 2006). Prior to Cal Poly, Miguel was assistant professor of enology at Fresno State (2017). He conducted postdoctoral research work in neuroimaging at the CNRS, France and has done research and professional internships in Piacenza (Italy), Jura and Bordeaux (France). Wine judge at national international wine competitions since 2014, Miguel is passionate about tasting, learning, teaching, and traveling for wine.
Born and raised on the California Central Coast, Daniel spent 23 years in Central Coast wine production before joining Scott Laboratories in 2021. He started as a harvest intern and worked his way up to managing all filtration operations of a custom crush facility. Most recently, Daniel managed a mobile filtration company where he perfected the art of à la carte crossflow, pressure leaf filtration, and Velcorin dosing. Currently he provides technical filtration expertise to the wine, beer, cider, distilled spirits, and alternative alcohol beverage industries.
Greg O’Quest has a B.S. in Fruit Science from Cal Poly and began working for French Camp Vineyards in 2004. Over the last 20 years Greg has held the assistant manager and viticulturist positions before becoming the Vineyard Manager in 2015. In his current role, he manages French Camp Vineyards 1,300 acres of wine grapes of which 470 acres are Certified Organic through CCOF. With the reaming acreage being S.I.P. Certified Sustainable through CCVT. Greg leads a highly motivated group that is dedicated to growing Organic and Conventional fruit for one of California’s most historic vineyards.
Effective multi-channel brand positioning begins with a strategy that adapts fluidly, shaped by rich experience and sharp market insight. I am a brand and marketing executive with a strategic edge, committed to elevating brand positioning within the tech, automotive, and consumer product sectors. I create strong product identities and cohesive messages, drawing on a thorough understanding of multi-channel brand development. Leveraging data and market insights to pinpoint and capitalize on untapped opportunities, I steer creative teams by merging sales acumen, campaign strategy, and sales enablement to consistently fulfill client requirements.
As the founder and chief strategy officer at Theory SF, I propel business growth by focusing on high-impact opportunities, assembling a team of exceptional talent, guiding creative direction, and fostering collaboration among cross-functional innovative units.
Mike Sinor is a 30 plus year veteran on the winemaking scene on the Central Coast of California. To help pay for collage at Cal Poly San Luis Obispo Mike got a job as tasting room attendant. Within months he was hooked and ended up working part time for 6 Edna Valley wineries during college. He worked in the tasting rooms, vineyards and cellars and found his passion. In 1994 he got his first full-time cellar worker job at Robert Mondavi owned, Byon Winery in Santa Maria. On a research trip to Burgundy for Mondavi, Mike and Cheri LaVallee got married. They founded Sinor-LaVallee Wine Co in 1997. He helped found the World of Pinot Noir Event in 2001. In 2006 he co-founded Ancient Peaks Winery, of which he is still the founding winemaker. Mike and Cheri purchased the Bassi Vineyard in Avila Beach Ca in 2013. There he Biodynamically farms 30 acres of winegrapes. Mike was part of a small group of winegrowers who successfully founded the San Luis Obispo Coast AVA (SLO Coast AVA) in 2021.
Bob has a degree from Oregon State University.
In 1991 he began as a vineyard manager for Mesa Vineyard Management in Santa Barbara County.
In 2003 he moved to San Luis Obispo County as a vineyard manager for Castoro Vineyard, where he converted all of their acres to certified organic and certified SIP.
Raised in the township of Hollister— just a few miles as the crow flies from Eden Rift—Cory grew up exploring the forests, canyons and river beds of the Cienega Valley. To this day, he knows the back roads of this remote appellation like few others. He counts local farmers, ranchers and fisherman in nearby Monterey Bay among his cadre of friends and colleagues. To describe him as non-interventionist winemaker would be an overstatement, for Cory possesses a strong point-of-view. While vine health is crucial, Cory favors the fruit of vines that struggle profoundly to produce smaller, yet clearly delineated yields. In the cellar, neutral vessels, native yeasts and varying degrees of stem inclusion, play a strong role in a wine’s elévage, as he prefers to transmit the voice of a site, over a heavily stylized approach. His mentors in wine include Tony Soter, Josh Bergstrom and Jim Prosser, of Oregon. He performed stages at New Zealand’s Neudorf and Martinborough Vineyards, and was Assistant Winemaker at the neighboring, iconic estate, Calera.
Kirstie graduated from Sonoma State University with a bachelor’s degree in Wine Business and Marketing. She began her career at Hamel Family Wines in Sonoma as their Operations Manager until she moved to New York. Working for the largest NY distributor, Empire Merchants, she ran a sales team in Manhattan and Brooklyn. In 2020 Kirstie moved back to the west coast, exploring a new region that had yet received the recognition it deserved. Kirstie oversees all aspects of Holman Ranch from events, winemaking, lodging, and ranch management. Adding to her wine experience and knowledge, she has earned her Wine Spirit Education Trust (WSET) Level Three certification.